Styling and Photography
The Little Pink house #ZooplaFortChallenge
The Brief:
Zoopla the British real estate company wanted to raise awareness for their brand and encourage people to take part in their competition asked people to make an at-home fort and photograph it and post it to Instagram along with a Zoopla-style home description caption ad hashtag, in a bid to win a homeware voucher and a luxury UK getaway grand prize.
I was asked to get involved and make a DIY fort and share it on Instagram for the challenge to promote the competition.
I had to produce:
1 x Instagram Feed post, a carousel with minimum 2 pictures
3 x Instagram stories
The Solution:
I put together a DIY fort as the competition entry requirements outlined and produced high quality images which were used on Instagram along with a Zoopla-style description of the house fort as the caption. I described the competition and the prizes as well as how to enter. I shared the images to my story. The Instagram post received 2155 likes.